Kia: Futureproofing

KIA: FUTURE PROOFING - Branded content film

Commissioned by the Sunday Times' influential Driving online portal.

Subtitled: "Designed With the Future in Mind", the launch film for the all new Kia Niro frames it as an eco-friendly hybrid SUV, the film shows the car at home in an urban environment, linking it with the climate change debate.

Client: Sunday Times Driving  
Content editor: Matthew Glynn 
Art director: Ian Richardson 
Director: Richard Carroll   
Production: C-film 
Cinematographer: Max Rijavec  
Additional cinematography: Richard Carroll  
Editor: Nicholas Buer